Marketing and promoting your business for success

The Greendale Chamber puts you in contact with members who are legal experts to help you register your business entity, marketing professionals to identify what makes you remarkable, and graphic designers that can take care of your logo and website to a whole new level. Our members share ideas and experiences at Chamber network events, and always ready to share what they know with you. Here are a few articles to get you started.

You’re in good company

• Small Businesses Celebrating Earth Day Every Day
  With environmentally focused practices and products made from recycled and recyclable materials, these businesses have built sustainability into their business plan.
• Black Entrepreneurs’ Best Advice on Success
  These 18 quotes from Black business owners can inspire other founders of color who want to create and sustain a successful business.
• Successful Companies That Reinvented Their Business
  For some companies, it can pay off massively to pivot away from your core business and focus on something new. Here are 13 examples of companies that successfully reinvented their business.
• Moderna Advancing Health Equity in Medical Research
  Jameka Hill, Senior Director, Clinical Trial Health Equity, shares the company’s strategies for developing clinical trials that serve diverse populations.
• How Apple Is Providing Small Businesses With Tools to Connect & Scale
  Vice President Susan Prescott on how the tech giant is seeking to make life easier for small business owners.
• How Perfect Circle Recycling Created a Sustainable Business Plan
  Kristi King of Perfect Circle Recycling discusses how her company was able to develop a successful sustainable business model.
• Execs From Major Brands Discuss Monetizing Big (Post-Pandemic) Growth Opportunities
  How the trio of brands are leaning into the rise of SMBs, wellness, and the work-from-home economy to drive business.
• How Startup Back to the Roots Monetized the Gardening Boom
  Nikhil Arora, Co-founder of the organic seed and gardening kit company, on his company’s rise from a nascent startup to garnering over $100 million in retail sales.
• Why Big Businesses Launched Accelerators For Minority-Owned Startups
  Execs from the tech giants on providing investment and mentorship opportunities to diverse founders long-excluded from the game.
• Beachy Small Businesses That Make It Feel Like Summer All Year Long
  These five small businesses design for and cater to those who chase the sunshine and the waves all year long.

Marketing ideas that work as hard as you do